I usually don’t know much about blogs but when I do see one, the first words I read is the title and I can say is that Southwest Airlines got one of the best blog titles I have seen. The title is called “Nuts about Southwest” and that is catchy and making people want to read more about Southwest. Another characteristic about the blog that I like is how the blog leans towards their employees. Most blogs I see is that employees right what they like about working in Southwest Airlines. Not only that employees share about how they feel about the company but workers also share their feelings on other subjects they love. One of the employees, blogged about Knights of Heroes which focuses on proving to kids that the only thing standing in the way of achieving their dreams is the limitations they place on themselves. This blog doesn’t have any ties with Southwest yet I like the idea of letting the employees share their feelings because the employees will bond better making the company better. Now another idea I love about Southwest Company is that they try to involve the community. They want their employees to do a community service on any non-profit organization. After they do a community service, they can add their names on a ballot and have a chance on getting a reward. One of the rewards is flying on a new Boeing airplane which an employee said “I just love that new plane smell!” Having employees happy, now that is smart business. If you want to read more visit this website: http://www.blogsouthwest.com/
Val Morano, Week 6.3
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